Master Your Marketing Budgets, Plans & Performance

Cloud software that gives CMOs and marketing teams a better way to manage investments and marketing performance.

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Allocadia for Marketing Ops

For CMOs

CMOs love Allocadia for visibility & analytics into the organization’s marketing performance and contribution to company revenue.

Allocadia for Field Marketers

For Marketing Operations

Marketing Operations Professionals can unify marketing investments with strategy and programs, so they can optimize marketing performance.

Allocadia for Field Marketers

For Field Marketers

Field and Corporate marketers at every level enjoy an easy-to-use, spreadsheet-free way to manage marketing budgets, plans and investments.

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Marketing Teams Using Allocadia Today:

Reviews

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“With Allocadia, we were able to provide a global view of how we were planning to invest our marketing dollars and if that aligned with our strategy.”

Susan Vanin, Director of Marketing Performance Management, Juniper Networks

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“Allocadia is a key part of our planning process. It fosters alignment and facilitates conversations that you may not have had before.”

Chethan Chandra, Senior Manager of Business Operations, VMware

Planning

Planning

Create and share plans to align corporate strategy, forecast return on investment and predict revenue impact.

Budgeting

Budgeting

Create and manage global budgets in any currency without cumbersome, disconnected spreadsheets whether global, regional or product-centric (or all of the above).

Analysis

Performance

Visualize, analyze and optimize spend. Make smarter decisions when you connect your plans and budgets to your CRM, finance and marketing data.

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Allocadia connects to leading CRM, finance, social media, and marketing automation systems, delivering complete marketing performance visibility.

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