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Marketing Performance Management

Planning, budgeting & analysis software for revenue-driven marketing teams.

Get your personalized demo today

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CMO Revenue Insights

See how our CMO uses Allocadia to give our leadership team visibility into marketing performance.

Read more on our blog

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Align Sales and Marketing

Allocadia is the only way for marketers to align investment and results with revenue targets to provide complete visibility into performance.

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No More Spreadsheets!

Managing marketing plans and budgets?
Can't get a complete view of performance?
Still using spreadsheets?

Let us show you how it works

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Meet Your Marketing Peers

Allocadia's customers are revenue-driven marketing leaders from a wide variety of industries, geographies, and markets.

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Allocadia Marketing Performance Management cloud software transforms how marketers plan, budget, analyze, and optimize return on investment



Create and share plans to align corporate strategy, forecast return on investment and predict revenue impact.



Create and manage global budgets in any currency without cumbersome, disconnected spreadsheets whether global, regional or product-centric (or all of the above).



Visualize, analyze and optimize spend. Make smarter decisions when you connect your plans and budgets to your CRM, finance and marketing data.

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Meet some of our great customers

Allocadia connects to leading customer relationship management, finance, social media, resource management, and marketing automation systems delivering the only way to provide complete visibility into marketing performance.



“With Allocadia, we were able to provide a global view of how we were planning to invest our marketing dollars and if that aligned with our strategy.”

Susan Vanin, Director of Marketing Performance Management, Juniper Networks


“Allocadia is a key part of our planning process. It fosters alignment and facilitates conversations that you may not have had before.”

Chethan Chandra, Senior Manager of Business Operations, VMware

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