In the News

One online tool that may prove to make a YFS's budgeting life more pleasurable is Allocadia. This online budgetary management tool is refreshingly unique and designed to replace inefficient and cumbersome spreadsheet-based marketing budgeting processes. Allocadia has several useful functions including, but not limited to, streamlined reporting including ROI analysis, user friendly graphical charts, and a multi-user interface that can be accessed on the web. Full article | Blog post

The bootstrapper's dilemma: A savvy startup can combine marketing with product development. Bootstrapping, or building a business from scratch without any outside financing, can be a brutal way to get into business because resources are limited and founders are often more focused on developing products than markets. But since real customers make or break a new operation, focusing on customer needs should be a bootstrapper's prime concern. Full article | Blog post: Thinking about the article on Allocadia and what this means to customers

Allocadia is an online budgeting application designed for marketing professionals who have a budget to manage. This can be a Marketing Manager, Director, or VP for example. Marketers can plan, track, share, and analyze their marketing budget online, in a friendly and visual way. Full article | Blog post

Twin identical sisters Kristine Steuart and Katherine Berry have been busy over the past year. Their Vancouver-based startup recently unveiled its new software-as-a-service application called Allocadia.com. Allocadia gives marketers clear visibility into their marketing budgets, helping them stay on budget or even reduce spending - a valuable benefit in the current economy. Marketers and users with access (team members, global colleagues, contractors or management) can log in to view a summary of the current state of their budgets. Reports also can be generated that disclose which vendors they're spending the most money on, helping to identify where they can possibly negotiate contracts to reduce costs. Full article | Blog post

Vancouver, British Columbia-based Allocadia Software recently unveiled its new on-demand application called allocadia.com. Giving marketers clear visibility into their marketing budgets, it helps marketers stay on budget or even reduce spending—a valuable benefit in the current economy that dictates more cost-conciousness among businesses. Full article | Blog post