As a marketer, you want to maximize the effectiveness of your marketing investments. How can you do this, however, when Investment data is spread across multiple spreadsheets or locked in ERP systems, and Return data is spread across different campaign systems and in your CRM? With Allocadia, you can gain visibility into your return on marketing investments [see screenshot].
Salesforce Return metrics that are available via the automated connection include:
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|Communications Manager of Building Construction, Trimble|
|We now have out-of-the-box Marketing ROI Dashboards that clearly show the return on our tradeshow investments.|