All posts by James Thomas

A Little New Year’s Inspiration for CMOs

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With the holidays over and everyone getting into the swing of the new year, many marketing chiefs — myself included — find themselves thinking about fresh and innovative ideas to drive organizational growth this year. Whether you’re looking to refresh key initiatives or to start with a clean slate, here…

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State of the Marketing Cloud

The State of the Marketing Cloud

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As we approach year-end and look ahead to 2017, Forrester is making big predictions for cloud computing, including that “the influx of enterprise dollars will push the global public cloud market to $236 billion in 2020, up from $146 billion in 2017.” Marketers certainly aren’t strangers to the power of…

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