Trimble Saves 10% of Redundant Marketing Investments with Allocadia
“Allocadia provides our marketers with an easy-to-use, foundational tool that simplifies the complex, ever-evolving financial management process, gives them more accuracy in the process, and improves their relationship with the finance team.” – Michelle Chessler, Director of Integrated Marketing Strategies, Trimble, Inc. Founded in 1979, Trimble, Inc. was one of...
Case Study: GE Digital
Solve spend efficiency to drive more than 2x ROMI
The team at GE Digital implemented a revolutionary new investment and marketing ROI hierarchy and applied a unique spend attribution approach to gain increased visibility.
"I don't want to get stuck in the game of marketing needing to do more with less. I want to evolve the game so that marketing gets more because of how much we return on our investments and deliver on business objectives.”
Neenu Sharma, VP Marketing Operations & Analytics, GE Digital
Case Study: Pitney Bowes
Position marketing as a trusted advisor to the business
Case Study: Box
Connecting R with the I in ROI
“We’ve more than doubled our pipeline-to-spend ratio. Additionally, we’ve had record-setting quarters in terms of total pipeline contribution, despite budgets not going up. We’ve done more with less because we were able to identify and address inefficiencies.”
Tim West, Former Senior Manager, Marketing Operations, Box
Case study: Juniper Networks
Align marketing with strategic corporate goals.
With Allocadia, Juniper Networks can now clearly identify how marketing is investing and how that investment aligns with the corporate strategy.