Case Study: Box
Connecting R with the I in ROI
“We’ve more than doubled our pipeline-to-spend ratio. Additionally, we’ve had record-setting quarters in terms of total pipeline contribution, despite budgets not going up. We’ve done more with less because we were able to identify and address inefficiencies.”
Tim West, Former Senior Manager, Marketing Operations, Box
Case study: Juniper Networks
Align marketing with strategic corporate goals.
With Allocadia, Juniper Networks can now clearly identify how marketing is investing and how that investment aligns with the corporate strategy.
Silicon Valley VC Altos Ventures joins current investor iNovia Capital to lead financing round
Additional participation from Illuminate Ventures, Beehive Holdings and other current investors Vancouver, BC, CANADA – June 5, 2014 – Allocadia, the leader in Marketing Performance Management cloud software, today announced the closing of $7 million in Series A financing. The round was co-led by Altos Ventures and iNovia Capital, with...
Seed Round Attracts Industry Veterans and VC Investment
Vancouver, BC, CANADA – January 30, 2013. Allocadia Software, the leader in cloud software for Marketing Operations, today announced the closing of a $1 million seed round led by Beehive Holdings and iNovia Capital, and including some of British Columbia’s leading technology industry veterans. Allocadia has grown organically since launching...