The world’s smartest companies #RunMarketing with Allocadia

quote iconstory icon

quote iconstory icon

quote iconstory icon

story icon

quote iconstory icon

quote iconstory icon

quote iconstory icon

quote iconstory icon

quote iconstory icon

story icon

story icon

quote iconstory icon

quote iconstory icon

quote iconstory icon

story icon

quote icon

quote iconstory icon

quote iconstory icon

quote iconstory icon

quote iconstory icon

story icon

Our Customers #RunToWin

Our customers aren’t threatened by change – rather, they embrace it. They seek out the technologies and partners that will make their teams, themselves and their companies stronger.

They are open to fresh perspectives on old problems. They learn from the past without clinging to familiar ways of thinking. They build for the future while remaining grounded in reality.

For them, change is an essential part of winning.

“Every marketer in your organization is in charge of contributing to pipeline and revenue targets. It’s not just the CMO and marketing operations anymore. And the way to achieve this is to centralize all your data on one platform where it is linked back to plan and budget. It has to be a self-service system, and every marketer needs visibility, not just the power users.” 

  • René Bonvanie
  • CMO
  • Palo Alto Networks
Ellucian

“With Allocadia I can easily get different views of the marketing organization and how we are spending and executing. This gives me confidence that the entire marketing organization is contributing to the business's bottom line."

  • Jackie Yeaney
  • CMO
  • Ellucian

Our Customers #RunSmart

Our customers aren’t just great marketing leaders; they’re great business leaders. They see beyond departments, teams and silos — they see the bigger picture in their organizations.

Knowing that a business is like a living organism where everything is connected, they make sure that all of their marketing efforts are aligned to their companies’ wider strategies. Our software helps them stay hyper-aware of the impact that their marketing efforts have on revenue and the bottom line.

Allocadia customers contribute in smart, significant ways to the strategic direction of their companies. They have a seat at the table.

Our Customers #RunTogether

Our customers are keenly interested in becoming better marketers and better leaders, and they recognize that the best way to achieve that is by learning from each other – together.

We do our best to provide opportunities for peer-to-peer customer learning and networking. We’re also grateful to our community of customers for the tremendous amount that we learn from them: virtually every change and enhancement we introduce is crafted specifically to meet customer needs we’ve heard.

Our community of customers drives us, inspires us and challenges us to create the very best solutions we can. Being customer-centric is in our DNA.

After all, we are all someone’s customer.

National Instruments

“Without Allocadia, implementing the SiriusDecisions Campaign Framework across our global marketing organization would have been nearly impossible.”

“We are working with Allocadia to solve the marketing ROI challenge, with a clear plan to get started and a collaborative approach to achieving our vision. We selected Allocadia based on its leadership in the Marketing Performance Management category and our confidence in working together to accomplish our goals. With Allocadia, we have visibility into the data required to measure marketing ROI, enhancing our ability to make the decisions necessary to maximize marketing’s contribution to the organization.”

Todd Wells
GM, Marketing IT and Operations
Microsoft

Check out our User Reviews

G2 Crowd Trust Radius